Imagine having a personal tour guide to lead the way around the vacation magic of Walt Disney World Resort and Disneyland Resort. Now imagine that tour guide is in the palm of your hand and able to point you to a visit with a Disney princess or directly to a Fantasyland attraction.There is a new mobile app from Disney aims to alleviate some of the more stressful parts of your family’s dream vacation. The newly-released FREE Mobile Magic App comes pre-loaded with GPS-enabled maps that can help users pinpoint roving family members, find directions to the nearest attractions, and keep tabs on the closest Disney characters. Regular updates provide up-to-the-minute information on weather reports and wait-times for popular rides. App users can access shuttle and monorail schedules in seconds and even track of their car’s location so the nighttime trek to the parking lot doesn’t turn into the day’s biggest adventure. The free app is currently available exclusively to Verizon Wireless customers and operates smoothly on most available smart phones. The first official application from Disney parks, Mobile Magic is a must-download for all those soon hopping on flights to Orlando.
Disney’s Mobile Magic application for Verizon helps guests answer a common question: “What should we do now?” Byproviding location specific, real time guides for each of Disney’s parks and resort hotels, guests can find what they’re looking for more quickly, navigate the park with confidence, and spend more time enjoying themselves in the park. It’s not just about maps though. The application offers live competitive trivia games, videos, character stories and other surprises to keep users entertained while waiting in line at the park, or even while they’re at home. As a mobile application, the goal is not to be an exhaustive compilation of Disney services and content, but rather, a convenient, elegant, and enhanced selection of content that is specifically valuable to a guest in a mobile context.